#107-How To Use Google My Business To Build Your Ecom Brand with Norm Farrar


[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/19783013/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/3937326/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen]

In Today’s episode, we are going to talk about a powerful tool not many are aware of, Google my Business. Google My Business was launched in 2014 but not a lot of businesses know how to leverage it for more sales and rank.

We have today The Bearded Guy, Norm to educate us all with the power that is Google my business. He brilliantly talked about everything a newbie should know about GMB and how to optimize it and use it for your business’ advantage. He’ll walk you through on starting GMB, getting ranked by Google and the authorities it gives you to access all your URLs in one single platform. These and more if you tune in.


In This Episode:

[00:39]  Welcome for the 4th time on the show, Norman Farrar.

[01:20] Google My Business according to Norm.

[02:38] How Google my Business helps your business.

[06:10] Anchor URL

[07:00] GMB is FREE and other features that are also free.

[08:55] Ranking your products with photos and descriptions

[10:30] Traffic can go up over 1000%

[12:55] Google suggests keywords for you.

[14:00] Verifying your address.

[15:30] How Google gets you ranked.

[18:00] Types of keywords to use to pick up speed to rank.

[22:00] What else can you do with GMB?

[23:20] Step by step posting in GMB.

[27:35] Uploading keywords to reach photos.

[29:00] What else can you upload and get ranked?

[30:50] Insights by GMB.

[31:00] Repurposing your posts and reviews.

[33:00] Saving thousands of dollars with GMB.

[33:50] 100% organic ranking

[35:40] Should you do it yourself or get someone to do GMB for you?

Guest Links and References:

WEBSITE: https://prreach.com/

PODCAST: https://lunchwithnorm.com/

YOUTUBE: https://www.youtube.com/channel/UCYohth9WsJkvegQQC6HjHJg

Book References:

Crossing the Chasm By: Geoffrey Moore

In Search of Excellence By: Peters & Waterman

The Exitpreneur’s Playbook By: Joe Valley

Links and References:

Wizards of Amazon: https://www.wizardsofecom.com/

Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p

Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/

Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/

Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Wizards of Amazon on LinkedIn: https://www.linkedin.com/in/wizardsofecom/

Check out this episode!

  • $Subscribe now


We host some of the most successful online sellers

Ritu Java

Amazon Advertising Expert & Founder of Award Winning PPC Ninja Software

Nick Shackelford

World’s leading e-commerce and Facebook marketer. Co-Founder of GeekOut

Dima Kubrak

Amazon Seller, Founder of ASAP Warehouse & Sellerise Amazon software

Destaney Wishon

Amazon Advertising Specialist & Co-Founder of Better AMS

Mike Jackness

8-Figure Amazon Seller, Co-Founder of Ecom Crew & the Ecome Crew Podcast

Norm Farrar

Growth & Profit Strategist – Founder of Lunch with Norm. A.K.A. The Beard Guy

About the Show

Welcome to the Wizards of Ecom podcast. The official podcast of the Wizards of Ecom and the Wizards of Amazon Meetup group. The goal of this podcast can be summed up simply:

#SelllersHelpingSellers . While the slant is heavily towards Amazon FBA and Private Label, the podcast shares actionable tips and tactics for all areas of online selling.

Share the podcast:

Carlos Alvarez

Carlos Alvarez


Wizards of Ecom & Online Seller Cruise

Wizards of Ecom founder, Carlos Alvarez, leads the Meetups using his 20+ years of online selling experience to help Amazon retailers get the most out of the platform. He knows networking is key to online selling success; bringing the Meetups to Teachable gives sellers that can’t attend the events a chance to engage with group and learn the important topics and tools discussed that day.

Noemi Bolojan


Wizards of Ecom & Online Seller Cruise

As an Amazon private label expert and PPC consultant with over 4 years of experience, I bring a wealth of knowledge to the Wizards of Ecom podcast. Having been in the trenches, testing and refining strategies, I’ve spent countless hours perfecting my craft.

As the host of the Wizards of Ecom podcast, I’ve had the privilege of speaking with some of the brightest minds in the industry, gaining valuable insights and a unique perspective on what works and what doesn’t on Amazon.

As a self-proclaimed data geek, I’m constantly analyzing trends and metrics to identify opportunities for growth and improvement. My perfectionist attention to detail means that every strategy is tailored to unique goals and informed by the latest market insights.

Join me on the Wizards of Ecom podcast and take your business to the next level.

Wizard of Ecom

Stay Tuned

Join our mailing list to never miss another class or actionable piece of content. You can always choose what you want to receive!
By clicking above, you agree the agreement.